It Smells So Fresh!

Have you ever seen any of the Glade Candle commercials on television? Well if you've seen one, you know the theme of all of them. They all are commercials with women lighting the candles and bragging about how great they make their houses smell. A commercial in particular that I recently saw was the one of the lady lighting the candle and taking the label off so her guests wouldn't know that the candle was made by Glade. Only she didn't realize that when she through away the label from the candle, instead of going in the garbage can, it got stuck to the side of her dress. When she opened her front door to let her other females friends in they immediately commented on how her house smelled, it was as if she was baking a pie. She told them it was the candle but when they asked if it was one of those glade candles she lied and said it was from France. Her friends didn't believe her for a second because as soon as she said that one of her friends pulled the label that had gotten stuck to her off of her and showed her the label. All of these commercials are pretty similar to one another. They are all of females trying to make their houses smell like they are cooking something yummy. These commercials tell the viewers that only women should care about what their houses smell like, that only women care that much to go out and buy a candle just to make it smell like a house usually wouldn't smell. The fact that all of these commercials shows the candle making the house smell like a delicious treat says something in itself. That alone is telling us that the one who is to be in the kitchen and cooking these delicious treats and anything else that needs to be cooked is the woman of the household.

Let's Order a Pizza

While watching television, a commercial came on advertising the Digiorno Pizzas. It showed a man and two of his friends watching a sports game outside and they had the bright idea to order a pizza. The guy who lives at the house they were watching the game at pulled out his cell phone and called his land line phone to speak to his wife who had just gotten back from the grocery store. She answered the phone and he began talking to her like he was talking to someone who worked at a pizza shop and was ordering a pizza, he told her how he wanted it cooked, what toppings to put on it, and to make it snappy. And to this man's orders, she made the pizza and brought it out to them. At first this is a bad enough statement of how men have been allowed to order their wives or females in general around and serve them as they please. But then this commercial gets worse when she actually makes the pizza and brings it out to the men like she should be their servent or something. And she doesn't even seemed bothered by the fact that her husband orders her to do something like this for him and his lazy friends. These types of commercials on our televisions are what is shaping the next generation and had I been the one who was called and ordered to make a pizza I would have made him get up and do it himself. She just got back from the grocery store, maybe she wanted to sit down and watch the game herself.

One Pound. One Pan. One Happy Family.

Hamburger Helper. A tasty easy to make meal that many familys love. Hamburger Helper has been around for many years and throughout the years has put many commercials on television. Recently one of the commercials has stood out to me. A series of different females comes up on the screen with the famous Hamburger Helper glove on their hand talking about how tonight they're making a real meal so the family can sit around the table and have a real conversation. Right away this commercial is portraying that the female of the household is the one that is to do the cooking in the house. And from the looks on the females faces, they don't seem to mind. They look like they're happy doing it. It's like this because this is how it has always been. The woman of the house cleans and cooks all day while the man goes out and works. Which is also portrayed in the commercial. One man comes up with the glove on during the commercial but he says, "Let's give mom a hand tonight." He's also wearing a construction hat and is in a construction setting, portraying that the man is working while the woman is cooking and he even mentions that she is the one to be cooking. Commercials like this are all over our televisions and are portraying to all young and old that this is how all households are to be ran, the woman cooking and cleaning and the man working. It's been like this for so long, yet it's time for things to change. But how will these things ever change if these are the kinds of commercials that we are allowing our children, the next generation, to be watching?